How It Works

  • Reach Out

    I work with a small number of clients at a time, which means every project gets my full attention. Here's what the process looks like from first message to launch.

    Send me a note through the contact form with a little about your business, where you are, and what you're trying to create. No deck required, just tell me what's going on.

  • Quick Fit Check

    I'll reply within 48 hours. If it feels like a match, we'll have a short conversation to confirm scope, timeline, and investment. I only take on projects I'm genuinely excited about.

  • Deposit + Kickoff

    A 50% deposit secures your spot on my calendar. Once that's confirmed, I'll send an onboarding guide and a content checklist so we can hit the ground running.

  • You Send, I Build

    ou'll gather your photos, copy, links, and any tools you're already using. No existing branding required, I work with what you have and help you shape what you don't.

  • Design + Build

    I build your Squarespace site: structure, pages, domain, email connection, scheduling integration, and light SEO. You'll see it taking shape and have a chance to weigh in along the way.

  • Refine + Approve

    You review, we finesse. Once it feels right, really right, we prepare for launch.

  • Launch + Handoff

    Your site goes live. You'll receive a personalized walkthrough video so you can maintain and update it with confidence going forward.

Frequently Asked Questions

  • Brand strategy, Squarespace design and development, brand identity direction, copywriting guidance, social media strategy, and tarot readings for founders navigating a significant decision or transition. Most clients come to me for web design and end up realizing they needed the strategy conversation first.

  • I'm not an agency. I'm someone who has spent over a decade building brands from the inside of the communities I serve, as a wellness practitioner, a ritual columnist, a Live Nation production runner, and a founder myself. I understand how independent brands communicate, what their audiences actually respond to, and what it takes to build trust online in the creative and spiritual space. I bring strategy, aesthetics, and genuine intuition to every project. You won't get a template. You'll get something that feels like you.

  • Photos, copy (or rough notes I can shape into copy), links to any booking or scheduling tools you use, and your domain and email info. The more prepared you are, the faster and cleaner the build.

  • Yes, included in every package.

  • I specialize exclusively in Squarespace as a Circle Member. It's the platform I know best, trust most, and can build on fastest, which means a cleaner process and a site you can actually manage on your own after launch.

  • Every project includes a refinement round before launch, small adjustments, copy tweaks, layout shifts. Significant scope changes or additional pages are quoted separately.

  • Yes, and honestly, I recommend it. Some of the most useful clarity I've brought to a brand project came from a reading session before we touched a single design decision. It's available as a standalone or add-on to any engagement.

  • No, but we will talk about it. I can build a cohesive, intentional site from your existing aesthetic direction, or I can help you develop it as part of a deeper engagement. If you don't know what you look like yet, that's worth a conversation before we build anything.

  • Most builds run two to four weeks depending on scope and how quickly content comes in. The Brand Clarity Intensive or strategy sessions can happen within days. If you have a hard launch date, tell me upfront and I'll let you know if I can meet it.

  • Projects start at $500 for foundational builds and scale based on scope and depth.

    Full brand and web builds typically run $900–$1,500+.

    Tarot readings for founders are $150 per session. A full breakdown is on the services page, and if you're not sure what you need, the contact form is the right first step.

  • Working with me feels easy, encouraging, and low-pressure. I meet you where you are. I take the time to understand your work, your energy, and the feeling you want your clients to have when they land on your site.

    There’s no rush, no pressure, just clear communication, thoughtful design, and a process that helps your vision come into focus. You’ll feel supported, seen, and guided the whole way through.

  • Yes, for projects over $800 I'm happy to structure a payment plan. We'll sort that out in our initial conversation.

  • You'll receive a personalized walkthrough video so you know how to update and maintain your site. Ongoing monthly support is available for clients who want a steady hand after launch, inquire for details.

  • Deposits are non-refundable, as they hold your spot in my calendar and cover initial discovery and planning work. I take on a small number of projects at a time, so that commitment goes both ways, I'm fully in once we begin.